The very first artisanal shoe solely made in Italy, conceived by the connection between a synthetic intelligence system and the blockchain, developed in Padua by Peron Footwear and EZ Lab, is being offered on the World AI Cannes Competition.
Let’s see beneath all the small print.
The AI ballerinas: the Italian masterpiece by blockchain
As anticipated, the creation of Peron Footwear and EZ Lab is a wonderful Italian handmade footwear, the results of the expertise of an organization that has all the time labored for luxurious manufacturers.
Nevertheless, what makes it distinctive is its origin: designed by synthetic intelligence and authorized, at each stage of manufacturing, by blockchain expertise.
This extraordinary mixture is the center of the undertaking “First handmade shoe designed by AI”.
The consequence comes from the collaboration between Peron Footwear, a footwear firm with a protracted historical past within the Riviera del Brenta, and EZ Lab, an progressive Paduan firm specialised in blockchain expertise.
By their Made in Block platform, EZ Lab enhances and protects Made in Italy productions.
The initiative was offered on the World AI Cannes Competition, a global occasion on synthetic intelligence that happened from February eighth to tenth, 2024 on the French Riviera, attracting 16 thousand guests from all around the world.
Within the Veneto Area sales space, a pair of handmade ballerinas was exhibited and offered, based mostly on a design generated by an synthetic intelligence.
This one has been programmed to determine market developments and counsel appropriate fashions for the posh sector.
The ballerinas characteristic an NFC tag inside the only real, permitting the patron to entry the Local weather Digital Product Passport.
Or relatively a digital passport that, by synthetic intelligence, offers detailed info on sustainability, traceability, origin, and firm historical past.
Experimentation, creation, transparency and sustainability
Alberto Masenadore, supervisor of Peron Footwear, emphasizes the next:
“These ballerinas characterize the primary results of a brand new line of footwear designed by synthetic intelligence for our model Through della Paglia. Our creations grace the pink carpets of glamorous occasions worldwide, worn by worldwide music and movie stars, in addition to actual personalities. With the assist of EZ Lab, we needed to leverage AI to acquire precious details about buyer wishes, experiment with new designs, and optimize prices and manufacturing processes.”
Then again, even Massimo Morbiato, CEO and founding father of EZ Lab, provides:
“The Local weather Digital Product Passport is a revolutionary software, destined to turn out to be necessary within the European Union, which is able to rework communication and belief between manufacturers and customers. Our mission is to assist Made in Italy firms of their digital innovation journey. Our options contribute to enhancing product traceability, combating greenwashing, and selling transparency and sustainability within the provide chain. The undertaking realized with Peron Footwear represents the world’s first artisanal shoe to mix conventional craftsmanship with probably the most progressive digital applied sciences.”
The digital traceability of Peron Footwear footwear
The revolutionary answer proposed by Peron Footwear finds its roots in a earlier undertaking of tokenization of all the manufacturing facility.
In actual fact, by putting in strategic sensors alongside key factors of manufacturing, each part of the method is rigorously recorded on the blockchain by the Made in Block platform.
Detailed info is definitely accessible due to the NFC tag embedded within the sole.
This method ensures not solely the traceability and authenticity of the ultimate product, but additionally the sustainability of the uncooked supplies used.
Paint, internal calf leather-based, and vegetable leather-based sole are licensed by the Leather-based Working Group (LWG). Moreover, the NFC tag is related to an NFT (Non Fungible Token), appearing as a digital twin for every pair of footwear and guaranteeing a singular historical past.
The vast majority of gross sales will happen by e-commerce platforms and metaverse, closing the circle of an progressive chain that mixes superior expertise and high-quality craftsmanship.