On January 11, ATH Vodka, a famend world spirits model, launched a buyer loyalty utility to supply customers with life-style rewards tailor-made to their preferences. The ATH Rewards app is meticulously crafted and operates on the strong Tidepay platform, which is acknowledged for its business-to-consumer engagement options.
Famend for its vodka crafted from French grain and distilled eight occasions, ATH (All Time Excessive), a high-end drinks model, undertakes forward-thinking initiatives. The corporate strategically adopts Web3 know-how to reinforce buyer engagement, introducing novel avenues for rewarding loyalty and creating memorable experiences, per the newest info shared with Finbold.
ATH has chosen to make use of Tidepay for the implementation of its web3 technique. This business-to-consumer (B2C) utility empowers manufacturers to leverage rising know-how, fostering extra profound shopper connections. Notably, it incorporates tokenization to maintain heightened engagement and promote constructive behaviors. The applying operates on the ATH token, serving as the first mechanism for incentivization and rewards.
White Label app options
The Tidepay utility permits companies to develop a White Label rewards app bearing their branding, granting shoppers entry to rewards spanning varied industries. ATH patrons can make the most of the app to avail themselves of many options and benefits, encompassing reductions on merchandise comparable to ATH Vodka, dwell occasions, experiences, and sporting occasions.
James Waldie, Cofounder of ATH Vodka, stated,
“Once we began ATH Vodka, we wished it to be probably the most premium Vodka on the earth and an organization on the forefront of bringing worth to our clients. The ATH rewards app constructed by our Tidepay companions has executed that. Bringing shopper engagement to the subsequent degree. Purchasers should purchase ATH Vodka by way of the app and entry many extra affords comparable to music occasions, vacation retreats, and Supercar occasion days.”
Extra benefits of the ATH Rewards app embody unique entry to music occasions, together with the Strawberries and Cream pageant, specialised supercar excursions in collaboration with Cannon Run, weekend getaways, and yacht leases. These distinct options are accessible solely by way of the app.
ATH Rewards app and ATH token
The ATH Rewards app operates by way of the utilization of the ATH token. With every acquisition of an ATH product, clients can accumulate rewards, that are redeemable throughout the ATH Rewards app. Moreover, the ATH token is accessible on the Uniswap platform.
Demonstrating a steadfast dedication to refining its Web3 technique, ATH Vodka has allotted 10% of its income to repurchase and burn ATH tokens. This strategic measure goals to reinforce the demand for the token, allowing for its most provide of 1 billion.
Lastly, as an integral facet of this initiative, a section of ATH Vodka’s income might be devoted to charitable contributions.